parkbytext™, one of Ireland’s leading mobile parking operator, recorded a whopping 60% increase in 2014 transaction numbers to 530,000 transactions in 2015 , for customers parking by text, app, online or over the phone. Visitor Parking and Virtual Permits issued, mainly staff, residential and student parking, rose 10% to over 270,000 transactions giving an overall total of over 800,000 parking transactions.
On average, 33% of customers choose to park with their phone over traditional ‘pay and display’ machines. Smartphone parking is the most popular method of parking, with an average 50% of customers preferring to pay through parkbytext™. Luas customers are the biggest adopters, with 65% of transactions originating from the app.
In regards to transaction numbers the busiest day of the year was Monday 30th November with the busiest location being Luas Red Cow Park and Ride. The most popular duration with customers is for one day’s parking.
2015 saw a new partnership with Unified Parking Partners in the USA, where parkbytext™ brought cashless parking to the east coast city of Portland, Maine. 2015 also saw the company launch their Corporate Accounts service, offering business clients the facility to manage multiple personal users under the one business account.
parkbytext™ provides quick, easy and convenient parking payments in over 300 locations across Ireland, such as Luas and Irish Rail locations. The company operates in a further 125 locations across the UK and USA. Registered users increased 60% in 2015, bringing the total amount of registered account holders to over 71,000, across all territories.
Jim Moore, CEO parkbytext™ has said: “2015 has been a great year for parkbytext™ as we continue our steady growth both in Ireland and overseas. We launched our new Corporate Account service during the summer and also partnered with UPP to bring the first cashless parking solution to the city of Portland, Maine in the US.
2016 will see a lot of system integrations with parking operators which will bring greater opportunities to us. We will continue to look at all aspects of our customers offering in order to ensure we provide our customers, and clients, with a world class parking solution”.